Trend 1: BARBIE
From the "Ordinary Barbie" trend, which has people challenging conventional beauty standards, to the oh-so- bright "Barbiecore" fashion obsession, (i.e., lots of pink) creators are flooding TikTok with content inspired by the blockbuster movie.
The movie may have been out for over a week now, but it doesn't look like the hype is ending anytime soon. TikTok has predicted that the #barbie, #barbiemovie and #barbiegirl hashtags are likely to continue trending for the next 7 days.
Who else is excited to see what’s next?
Trend 2: LOVE ISLAND
Every July, the hype around love island is EVERYWHERE, even for people who don't watch it. The show is famously irresistible for its drama, challenges and emotional rollercoaster, and throughout the month the show is trending on TikTok. Twitter and Instagram with memes, opinions and general updates.
Even with season 14 currently running, people are still already talking about what's in store for the show next year. Some people think next year will see a cast of all ex-islanders from the UK, USA and Australian shows, with others expecting to see a more diverse cast.
One thing's for sure - everyone loves Maya Jama and would be gutted if she didn't come back next year!
Trend 3: INSTAGRAM THREADS
A hot topic in social media this month has been the launch of Twitter's rival: Instagram Threads.
On July 5th, Threads launched as an online social media and social networking service offering users the ability to post and share text, images, and videos, and to interact with other user's posts. Sound familiar? Meta has been accused of stealing information from Twitter in order to create this network, leading to the treat of a
lawsuit from the industry's fave billionaire, Elon Musk.
Threads hit 100 million users in a five-day record surge, but it's still early days to know if it will de-throne Twitter.
