What does Down at the Social do?

We are a PR and social media agency specialising in helping newsworthy brands grow through creative campaigns, strategic content, and strong media relations.

Do you only work with newsworthy brands?

We partner with brands that have something to say — whether they are in hospitality, food & drink, lifestyle, consumer goods, travel, leisure, tech, charity, or other purpose-led sectors. If you’re doing something interesting, we help you make noise about it.

What services do you offer?

We provide PR, social media management, content creation, influencer outreach, digital strategy, out-of-home (OOH) advertising support, paid social, and launch campaigns.

How much do your services cost?

Our fees vary depending on the level of support needed, campaign scope, and whether you require PR, social, or both. We create bespoke proposals based on your goals and budget.

Do you offer one-off projects or only monthly retainers?

We support both. Many clients choose monthly packages, but we also take on project work including launches, events, and standalone campaigns.

How quickly can we get started?

Most projects can begin within 1–2 weeks depending on your requirements and our schedule. Urgent launches may be possible sooner.

Can you help with new openings or product launches?

Yes — supporting launches is one of our strengths. We can handle everything from launch PR and content to influencer campaigns and ongoing promotion.

Do you manage influencer marketing?

Absolutely. We source, brief, manage, and track influencers to deliver measurable results aligned with your brand and goals.

What locations do you cover?

We work with brands across the UK and internationally. Our team is based in Manchester but our campaigns reach nationwide audiences.

How do I get started?

Simply email us at hello@downatthesocial.co.uk or complete the contact form on our website. We’ll arrange a call to learn more about your goals and create a tailored proposal.

INTELLIGENCE + IDEAS + INFLUENCE

The Three Pillars That Power Impact at Down at the Social

At Down at the Social, everything we do is built on a simple, powerful framework:

Intelligence → Ideas → Influence

It’s how we take a brand with something to say and turn that into campaigns that earn attention, shape conversations, and drive measurable results.

Below, we break down how the three work together - and why this approach sets newsworthy brands apart.

Intelligence

Intelligence is where every great campaign starts. It’s the part most people don’t see - the research, the digging, the understanding.

We use data, insight and audience behaviour to understand:

What people are talking about
Why trends take off
What journalists care about
What creators respond to
Where your brand can earn attention
What consumers want and need from your brand

Intelligence turns guesswork into strategy. It ensures every idea has purpose and every action has direction.

Ideas

Ideas take intelligence and turn it into something creative, memorable and newsworthy.

Our ideas are:

Story-led
Social-first
Rooted in culture
Built for conversation
Designed to travel across PR, social and digital

From campaign concepts to content ideas and brand storytelling, we create work that feels relevant, timely and impossible to ignore.

Influence

Influence is how ideas go out into the world.

It’s where strategy and creativity meet action - through PR, creators, media, communities and the moments that spark momentum.

We build influence through:

Media relations and press office
Influencer partnerships and creator activity
News generation and newsjacking
Cultural moments and conversations
Stakeholder and community storytelling

Influence ensures your story reaches the right people, in the right places, at the right time.

Why this framework works?

Because brands rarely win by accident. They win when:

The thinking is smart
The ideas are strong
The influence is real

Our Intelligence → Ideas → Influence framework creates campaigns that are:

Insight-driven
Creatively compelling
Culturally relevant
Highly visible
Measurable

And ultimately - impactful.

Ready To Make An Impact?

If you're a newsworthy brand with a story to tell, we’d love to help you amplify it.

Email: hello@downatthesocial.co.uk

Let’s make noise that matters.