A national PR agency that loves and lives in the North
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Work

We combine ideas and influence to drive impact through word of mouth and brand engagement.

Big Wins, Bold Brands: DATS Kicks Off 2025 with Momentum

We've hit 2025 at full tilt. Three exciting new clients have joined the Down at the Social (DATS) family, and they each have one thing in common: they're ambitious, founder-led brands shaking up their industries.

From game-changing eyewear to globally awarded spirits and a local favourite going national, these wins show exactly where we do our best work—at the intersection of smart storytelling and serious commercial impact.

Pop Specs - You might have seen them on Dragon's Den or in one of their 30 stores nationwide. Pop Specs is reinventing how we buy glasses with 20-minute prescriptions, bold frames, and a slick retail experience. We're leading their press office, influencer campaigns and founder profiling.

Kakira Cane Spirits - With over 70 international awards, Uganda’s Kakira Cane Spirits is Africa’s most decorated spirit brand. They’re bringing their sustainable, estate-grown rums, vodkas and gins to the UK, and DATS is heading up their UK launch. We’re bringing craft storytelling and founder flair to a market that loves a good backstory—and a better bottle.

Bruco - Ancoats’ own Bruco is more than just a neighbourhood Italian. It's a vibe. Think house spritzes, sleek design, and a menu worth travelling for. We’re leading national PR and experiential campaigns designed to take this local gem to the next level—with a few surprises up our sleeve.

We're proud to continue working with founders like Nicky Wake—whose Chapter 2 dating app and new venture Sober Love show what happens when purpose meets brilliant positioning. PR with soul and strategy, that’s what we’re about.

Looking Ahead These latest wins are more than momentum. They're a signal. Ambitious brands are choosing agencies who get it—and get it done. We’re scaling too, with new hires, deeper partnerships, and our own in-house content studio on the way.

Got a brand with a big story to tell? Let’s talk.

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